From AdWeek: "In a first for the Boston Marathon, Adidas and Grow created a marathon video customized for each and every runner in just 24 hours, with over 27 hours of footage to work with." Read the full case study on AdWeek or ThisIsGrow.
adidas | Boston Marathon
Role: Director | Grow and Adidas created 30,000 custom and personalized videos for every runner of the Boston Marathon. Every film was shot, edited, rendered, and delivered within hours of the completion of the 2018 Boston Marathon.